For servers, chefs and other restaurant staff, multitasking is the name of the game. With patrons to serve, constant orders to keep track of and a fast-paced environment to navigate through, the food service industry would benefit from an upgrade to its operations. Enter the wearable device: a bit of smart technology that could free up staff's hands and make their jobs easier.
As new technology like the Apple Watch and Google Glass becomes increasingly sophisticated and affordable, restaurants should consider the ways integrating the new devices into their daily tasks could help business.
Wearable devices poised for growth
In a recent study in the Consumer Intelligence Series from PricewaterhouseCoopers (PwC), 20 percent of respondents already own a wearable device and that number is forecast to grow. The report also highlighted how small companies could hope to adopt the burgeoning technology.
"Businesses must evolve their existing mobile-first strategy to now include the wearable revolution and deliver perceived value to the consumer in an experiential manner," Deborah Bothun, PwC's U.S. advisory entertainment, media and communications leader, said in the report. "Relevance is the baseline, but then there is a consumer list of requirements to enable interaction with the brand in a mobile and wearable environment."
How wearables can benefit the restaurant
Bill Draper, CEO for Gusto, a restaurant software purveyor, detailed to Pizza Marketplace how wearable devices can help a restaurant improve its business.
In many food courts or other eateries, managers occasionally need to provide authorization to open the register, Draper explained. If the manager is busy elsewhere, it might be a few minutes before he or she can get to the register in question – long enough for a line to form and customers to grow impatient. With a wearable device, the manager can receive immediate notification when he or she is needed. Or, the device could even allow the manager to open the register remotely.
In general, these devices could offer a common communication protocol for the restaurant, allowing the kitchen, wait staff and managerial team to operate as a cohesive unit. Customers would get their food faster and with less error and restaurants would be able to seat more patrons.
Hospitality and restaurant industry piece brought to you by Marlin Equipment Finance, leaders in food service equipment financing. Marlin is a nationwide provider of equipment financing solutions supporting equipment suppliers and manufacturers in the security, food services, healthcare, information technology, office technology and telecommunications sectors.